They can be user conferences or industry conferences. These events are held for those outside of your organization. Virtual team-building activities can work well at internal hybrid events. The next best option is to host events that are part in-person, part virtual. While it would be great to fly every employee to your organization’s headquarters, it would be incredibly costly, and the scheduling required would be time-consuming. For organizations that span countries, even continents, internal hybrid events are used to share a message to the entire company when employees are not all gathered in the same place. These are town halls, sales kick-offs, companywide events, trainings, department meetings, and more. While not as effective in terms of lead capture and networking as an in-person event, virtual conferences allow attendees to view keynotes in real-time, build their own agenda from relevant, on-demand content, and interact with other attendees. Virtual conferences include multi-session content and can involve community engagement tools. Much like in-person conferences, virtual conferences are built around a live, complex agenda that includes keynotes, sessions, breakouts, and more. These can also include internal and external training. Due to their one-off educational nature, webinars have thrived with 100% virtual attendance. Webinars typically use video conferencing tools that allow Q&A, the ability to present live or a pre-recorded video, and be offered as on-demand after the fact. Companies can charge attendees to join webinars using online payment services or can be offered for free. The advantage of hosting webinars is that they allow attendees from around the world to join in and listen as one or more speakers present the content. What is a webinar? Webinars typically last somewhere from 30 to up to 80 minutes. Below are the four main types of virtual events 1. Virtual events are not a replacement for other types of events, but a new type to add and to enhance your entire program. When it comes to your total event program, virtual events can be added to the mix of events you host, events you attend, and your internal events. According to Google Trends, the world is pivoting to virtual more and more. A virtual event is one where individuals experience the event and its content online rather than gathering in-person. These are all examples of virtual events. You might even have attended a conference from the comfort of your desk. Odds are you’ve attended a webinar online, watched an on-demand workout class, or joined a meeting using a video conferencing tool. Virtual Events as Part of Your Meeting and Event Program.How to Turn Your Live Event into a Virtual Event at the Last Minute.Networking and Connecting During Virtual Events.The Basics: How to Host a Virtual Event.Event Technology and Virtual Events Platforms to Host a Virtual Event.But In-person Events and Virtual Events Aren’t Exactly the Same.In-person or Virtual - The Fundamentals Matter.But, by thinking of virtual events not as small one-off presentations or as a webinar, but as value-added, engagement-driven experiences, you can create an impactful event that extends well beyond a computer screen. The only thing that’s missing is the venue and the attendees on-site. In both cases, you need to craft an event strategy to effectively promote the event, engage your attendees, create memorable moments for attendees, and prove event success. Hosting a virtual event requires the same care and attention as an in-person event. But how do you turn a multi-day conference, filled with networking opportunities, educational sessions, and the attendee insights they generate into virtual events?Īnd once you do, how do you ensure attendees are engaged throughout the event? The value of face-to-face interaction will never go away, but there are times when going virtual is a necessary part of your event program.
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